Blog
Riffs, ramblings and real talk on all things writing. Ok, fine, and maybe some banter sprinkled in.
Why Email is Your Most Powerful Tool to Higher Profits
Remember when Meg Ryan and Tom Hanks starred in the romantic comedy that first introduced us to the ding and “You’ve got mail” became the most instantly recognizable pop culture icon until Bernie’s mittens came along? Newsflash: it’s 2024 and email is still not...
“Writing Isn’t a Real Job” and Other Bogus Lies Hurting Your Business
I created my first magazine when I was seven years old. A little ditty about the go-to places you need to see in my hometown. After that, I wrote chapter stories that always ended on a cliffhanger. In junior high, I wrote a story about reincarnation, which...
What is Brand Voice and Why Should You Care About Yours?
Think about the last time you were at a party. Was there a guest at the party who stood out above all the rest because of the infectious way he relayed a story? Maybe it was the language he used. Or the way his personality wowed you in a fun and unique way. ...