About Me
Sharp and versatile copywriter (that’s moi) on a mission to help you become a brand of choice with your faithful fans through goosebump-worthy words, without compromising one bit of your values or mission.
I’m Shawnna Stiver
I heart entrepreneurs and business owners who pursue purpose as well as profit. People want to buy from companies they believe in. By finding the unique and convincing narrative in your authentic story, I craft personality-packed words as powerful as your purpose so you can watch your profits soar. Business as a force for good? I gotchu.
My jam: Copy strategist. Storyteller. Wannabe magazine columnist. Adventure seeker. Lover of long-form content, socially conscious businesses, dogs, the ocean, homemade pizza, kindness and dry humor. Friends over The Office. The Office over Seinfeld. Elaine’s dancing over anything. Night owl. Yuge Cubs fan. Old-school Mario Kart champion. Unsuspecting ping pong master. Experienced game show attendee. Yes, a slinky will go down an ancient pyramid. No, I don’t recommend walking an entire marathon.
“Either write something worth reading or do something worth writing.” — Benjamin Franklin.
We’ll channel that magic into what we create together here at Ampersand.
My Skills
My sweet spot now is working on brand messaging, website copy, blog strategy and email sequences for impact-driven founders and socially conscious brands, which are my favorite people and companies on the planet.
Over the last two decades, I’ve had the pleasure of working with dozens of entrepreneurs and companies – each with a distinct voice and personality – to breathe life into their unique stories, turning traffic into loyal customers and return visitors. Best part? By providing clarity around messaging, it made a positive impact on the world and their profits. Some of these clients have included BrightHouse Financial, Bump Boxes, Cratejoy, Family Handyman, Home Depot, In the Raw, Kerrygold Butter, RackHouse Whiskey Club, State Farm, Taste of Home, Trane, Walmart and more.
I’ve written copy for branding, websites, magazines, advertising campaigns, email sequences, blog posts, SEO strategy, branded articles, case studies, video scripts, product descriptions, press releases and infographics.
Writing is what I do and it’s the vessel I use to make a greater impact on the world. What I have found is that when companies effectively tap into their authenticity and convey that personality through articulate, well intentioned words? Fuggedaboutit. You’ve now stirred an emotional response in consumers which compels them to act. Simple as that. I’m here to help you get crystal clear on your messaging and infuse empathy+action into your words so you can make more money, have a greater impact, the whole shebang.
I’m a sucker for fine words. If you’re feeling smitten, let’s take this relationship a step further.
